Purpose:
? Incorporating deep understanding on consumer insights, drive and develop superior and relevant products for strategic growth.
Your role:
? Stay abreast on industrial trend, consumer insights, develop superior value propositions and product roadmap to drive business growth.
? Steer the new product development from start to end, taking initial ideas through to product development and market introduction.
? Interact with various disciplines including innovation, technology & development, procurement, design, marketing management, marketing communication and international sales organizations.
? Help to extend the lifecycle of existing products by contributing with your marketing views.
? Interact on a regular basis with our marketing teams in key markets and ensure a successful product launch that fits with the local market needs.
You are a part of
? You will be part of a dedicated Marketing Team working on Haircare business, an important part of the Beauty portfolio. Philips is a leading brand in this category with a healthy and growing business, and with ambitious future growth plans. You will report into to the Director Consumer Marketing Haircare and will be working in a network of various stakeholders based in both Hong Kong (e.g consumer marketing management, R&D, design) and the Netherlands (e.g., central communication team, market intelligence specialists) and in the countries (e.g., marketing specialists, key account managers).
You're the right fit if：
? Master degree in Business Administration, Marketing or related fields or MBA.
? 5 - 8 years of work experience in marketing / brand management of consumer products including life cycle management.
? Proven track record with global consumer / retail brands with a demonstrated ability to work with multiple and diverse markets.
? Experience with product development and product launches.
? Highly entrepreneurial with a natural affinity for beauty/ lifestyle products, and a market and consumer driven approach to product creation.
? Strong analytical skills and the passion to drive business growth. Ability to think creatively and pragmatically.
? Excellent project management skills and broad interests that allow you to create multi-disciplinary environments that inspire and motivate others.
? Ability to collaborate with local marketing and sales teams, influence others, present convincing arguments and build and maintain extensive networks.
? Strong interpersonal skills and excellent communication skills to interact with executives and top managers.
? Solid spoken and written English skills.
职能类别：市场/营销/拓展经理
关键字：市场营销市场信息收集及分析市场数据分析市场战略规划英语消费市场洞察消费电子产品经理
英语精通